Research and Planning- Similar Media Products

As we were starting to think of ideas for our music video we thought that it would be a good idea to think of music videos that already existed and to try and compare our ideas to real media products.

This music video is Jack Penate- have i been a fool. In this music video there is one male character and he is on a date with what at first seems to be one girl. The girl switches in most scenes so you see he is in fact on different dates doing the same thing. This is what we are hoping to achieve with our music video. Therefore this is an example of a real media text which we are taking notes from.

Here are some print screens of certain clips in the music video which we thought were reasons why Jack Penate- Have I Been A Fool would be a similar media product. As i said above there is one male character on dates with several girls. I think it is really clever how the filming is done so the girl changes rapidly between shots but Jack Penate doesnt move or jump. Here are screen shots of the dates:






The mise en scene in this music video is something which I wish to encorporate into my music video. The setting is an every day place which will show how the entropy within music videos is possible. The target audience for Jack Penate and our band 'Lights and Sounds' should be quite similar- late teen females. This is why this particular setting would be ideal so that the target audience are able to relate to the setting.

The clothing of the actors and singer in 'Have I Been A Fool' is casual. It seems quite typical attire for a follower of an indie band. I believe that what the characters are wearing will be an important factor of the music video, I will need to pay attention to detail if I want my music video to include conventions of a real life media text.

When Jack Penate is running down the road there is quite a lot of match on action between several shots. This is something which is extremely important.

John Legend - Save Room

John Legend Save Room
Uploaded by avajra. - Music videos, artist interviews, concerts and more.

The conventions i liked in this music video is the use of depth of field so that the audience are shown the important elements of each clip. Again this video contains a storyline where John Legend is with several girls and who the girl is changes frequently. I have noticed that this storyline seems to work well for my specific target audience of teens/late teens therefore believe it to be an ideal storyline to use.

Plasticines

When watching this music video I really liked how picture in picture was used and the variation in colours.



The thing I like best in this music video is the editing. The music and the editing is done so well that when there is a beat or a change in tempo there is a cut. As this music video is a performance we would like to use these conventions in our music video. I thought that picture in picture would be really hard to achieve, however in technical week I was able to explore this and realised that with the right footage it can be very successful. The fast paced music works well with the picture in picture editing therefore we wanted to know whether we would get the same professional look with a slower paced song. Therefore we looked at the music video 'Hey There Delilah'.

Hey There Delilah

This music video showed us how effective certain effects can be with the uses of different clips. I really liked the use of picture in picture in this music video too showing that it also works well with slower paced songs.

Hey There Delilah
Uploaded by SanAndreas88. - Independent web videos.

There are almost two parts to this video. The performance with the singer sat in a room playing his guitar and also the clips where there is a girl walking through the streets. We will be including two parts to our music video. The narrative and performance within our text will hopefully add more entertainment value, and hopefully encourage to watch it more.